Meet the Founder
With over 20 years of hands-on operational leadership across complex, multi-unit organizations, Amanda specializes in turning operational confusion into clear, repeatable execution.
Her background spans clinic operations, program development, cross-functional team leadership, and performance management. As both an operational leader and a licensed therapist, Amanda brings a unique perspective to the way organizations work. She understands that even the best process on paper can fail when it doesn’t account for the people expected to carry it out.
That combination of operational discipline and human insight allows Amanda to look beyond the obvious problem, understand what is really happening beneath the surface, and communicate solutions in a way people can actually understand and implement. Her approach is practical, people-centered, and focused on creating alignment between your people, processes, and business goals.
Amanda Roose,
Founder and Principal Consultant
"I created Roose Advisory Group because organizations deserve more than generic advice. They deserve someone who understands the realities of the front line, asks the hard questions, and helps build solutions that actually work for both the business and its people.”
Founding Principles
CLARITY
The best solutions are practical, purposeful, and built around what the organization actually needs. I believe in creating clear expectations, practical processes, and systems people can actually follow.
PEOPLE
Processes matter. Performance matters. But neither exists without the people doing the work. I believe strong organizations create systems that support their people, not systems that leave them behind.
PROGRESS
Organizations are messy. People are messy. Growth is messy. I believe in prioritizing meaningful progress over perfection.
OWNERSHIP
It's your business. I'm not here to create dependency. I want to leave organizations with greater clarity, stronger systems, and the confidence to keep moving forward without me.